Time to set some goals IMPORTANT – Don’t skip this step! Goals are important and help pave the way for a successful social strategy for the holidays. You can even take it a step further and create smarter goals by adding evaluation and recalibration. Smarter goals work great for the holidays and year-round social media strategy. Specific Create a specific goal by answering what, who, when and why. What do you want to achieve? raise popularity of brand? Launching a new product? Build your community and grow your followers? Promotional special holiday offer? Who will be involved? Collaborator? Influencer? your customer? When is the deadline? Why is what you want to accomplish this holiday season important.
Measurable You know what you want to accomplish
How will you measure its success? What Customer Phone Number List does success look like? Achievable What do you need this holiday season to achieve your goals? Do you need to invest in new tools? Do you need to set aside a budget to get some freelance graphic designers involved in creating event graphics that really pop? Related How do your holiday social media goals align with your overall business goals? Timing What is the time frame for your holiday social media goals? How long will it take you to achieve your goals each day and week? You’re expected to evaluate your progress on a quarterly basis while your social media activity is active.
As you reach each milestone
Set milestones and evaluate yourself. Are you achieving your goals? What adjustments do you need to make? Do you need to change the image? Shorten subtitles? Increase Albania phone number data ad spend? Recalibrate You’ve done it all and evaluated your goals when you hit milestones. Do you need to make any changes to the target itself? As you move toward this goal this holiday season, do you need to add more milestones or remove some? Let’s set a smarter goal together! Suppose you have a new calendar e-commerce business this holiday season.